Coronavirus衝擊下，對銷售和購買行為的影響/How’s the sale and purchase behavior with Covid 19 impact? ~上集

2020也步入年尾，疫情在歐美也逐漸穩定。但我們還是沒有解藥，大家還是有感染的風險。而我們已經回不去以前的生活和行為。現在必須用新的互動行為/社交距離來交流，同時佩戴口罩。

在台灣疫情控制得當，而美國就影響巨大。現在溝通時要保持社交距離，加上佩戴口罩，說話必須要用喊的，非常吃力。而且不見得可以聽的清楚。因為控制社交距離，所以店裡頭也需要控管人數。導致很多人要排在店門外。

所以對於實體店的消費模式，勢必影響和衝擊。如果可以網路或手機購買的話，省了到實體店耗上個把鐘頭時間，且有感染病毒的風險。這也是美國現在通路商要思考和改變的機會。

疫情的衝擊下，對於銷售肯定會影響。消費者的荷包縮小了，到店裡的時間拉長，一天可以接待的客人數也變少。所以如何可以提升銷售就是企業公司要思考的問題。

主要的問題在於，實體店有庫存，有現貨，有很多網路所沒有的款式和折扣。網路的折扣和實體店的折扣是不同。我自己習慣在網路買東西，但還是會到實體店去轉轉，都可以撈到不少好折扣的好貨。這是網路所沒有。

下集請點下方。

Coronavirus沖擊下，對銷售和購買行為的影響/How’s the sale and purchase behavior with Covid 19 impact? ~下集
http://www.peargolf.com/article/coronaviruschongjixia%EF%BC%8Cduixiaosho...

2020 is going to be ended soon. Since covid 19 impact, it changes our life and we still have no medicine for covid. Now we are unable to go back to our normal life and the social distance with mask is the way for current situation.

Taiwan has good control for covid but the states have been impact. Now we are having the second wave of the pandemic, if we do not wear the mask, wash the hands and keep the social distance. The store needs to control the volume of the shoppers and it makes people are waiting outside. That’s why it’s better to stay home without too many people to be safe for your daily life.

Of course, it benefits to the online stores and delivery companies as people can order foods, things and service through the cell phones, and computers. But not everything can be bought through online or I used to check things from the stores in order to know exactly the product’s feel and features. Moreover, the store has good discount that is better than online stores.

There are many local stores are closing or forcing to close the business because the sales are dropped down sharply. Since the physical store has inventory to carry with the sales and customers drop, they are unable to keep up the business for surviving.

Honestly the off line stores are part of our life as people love to talk, watch and feel the things in the store. That’s the thing online store can not compete. For example, I like to try the shoes personally in the store then decide what model and size to purchase. If I go for online store, I have high percentage to make the wrong purchase and wrong size later on. That’s why if. I can get it in the store, I would rather go for the store instead of online.

How’s the sale and purchase behavior with Covid 19 impact? ~Part II
http://www.peargolf.com/article/coronaviruschongjixia%EF%BC%8Cduixiaosho...

請尊重本站內容智慧財產權.勿未經洋梨高爾夫同意下進行非法轉載文章!如想進行文章轉載需求,請與下面電郵聯系!

本站新設新浪微博网?版：http://weibo.com/peargolf

手机版：http://weibo.cn/peargolf

大家可加入我的粉絲團,我會不定時將新的信息與活動發怖在微博與臉書，推特內.

Facebook/臉書上搜尋@peargolfcom就有洋梨高爾夫的粉絲頁。twitter/推特搜尋“@GolfPear”