2020 PGA show golf balls market analysis/ 高爾夫球市場 解析！～下集

2020 PGA show golf balls market analysis/ 高爾夫球市場 解析！～上集
http://www.peargolf.com/article/2020-pga-show-golf-balls-market-analysis...

下集開始。

這款還沒有時間測試，所以後面會再找機會分享測試的心得。其他品牌的球款，看起來技術上還是有點差距。不管在表皮，球渦設計，和表面處理等，都還有進步空間。至少在球這塊上，台灣的廠商算在前段班！

這幾年，台灣幾家做球的工廠都紛紛投入到urethane表皮的產品上。設備提升、測試各種urethane原料。這需要技術和設備的投入才能做多層次和軟皮urethane的產品。但主流大廠的高檔球款都還是在美國本土生產製造。這塊台灣目前還吃不到，看看未來的發展了。

我想在過3～5年的時間，台灣廠商對urethane球皮和多層次球的技術和經驗，就會相對成熟多了。到時候可能就有機會和大廠一較長短或接一些代工商機。而台灣最大的對手就是韓國。但韓國大小分明，大的工廠實力比較好。

目前看來，多層次加urethane球皮的球款，在台灣和韓國一些工廠和品牌崛起，把這塊的產品價位拉到30塊美金一打的價位，其他大廠的對應球款在45/一打。所以接下來幾年是主要競爭的區塊。也是台灣廠商可以崛起的一個機會點！

對一般球友來說，這類進階產品價位就友善多了。當然如果你的技術高，T牌的產品還是相對穩定和高質量。但如果還沒有辦法打到球的差異能力，就可以選擇這類價格友善，性能優異和手感不錯的多層次urethane表皮的小品牌球款。

Recent 4 years, Taiwan golf ball makers jump into the urethane cover product development and productions. They purchase the new facilities and try various urethane materials to build their own recipe. I do believe it takes more 3 to 5 years, Taiwan golf ball makers are able to catch current major golf ball brands quality and performance. 

Currently the major golf ball brands are still controlled the high end golf ball market shares by US companies and they are making the balls in the states, Taiwan golf ball makers are unable to grab the OEM orders for high end multilayer urethane cover balls. But who knows this situation will be changed in near future? If the market demands more less expensive high end golf balls, they will need to evaluate and find the solutions.

The multilayer urethane cover balls are the hot zone, since major brand's products sell around $45/dozen in the market and small or private label products cost $30/dozen. I do think this product will make the market change and allow Taiwan golf ball makers to have big jump in golf market. 

That's good for average golfers to have less expensive high end tournament ball products. If you are good in playing the ball differentiation, it's better to stick on Titleist Pro V1s. For majority, it's good trend for us to embrace affordable tournament balls. 

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